Knowledge BaseMarketing
Customer lists, emails, announcements, workflows, promo codes, welcome offers, surveys, customer ratings and campaign tracking reach your customers and win new ones.
Your customers already live in Thril: what they book, what they buy, when they last came and whether they agreed to hear from you. Thril's marketing tools work on that register. A message can go to "golf simulator customers who have not booked in 90 days" without exporting a list anywhere.
Pick the tool by the goal
| If you want to… | Use | Why |
|---|---|---|
| Tell everyone about a closure or a holiday schedule | An announcement with a push | It shows on your venue page and reaches phones at once, whatever the customer's email consent |
| Send a newsletter or an offer | A marketing email | It reaches the inboxes of customers who agreed to marketing |
| Tell one class or course that next week's session moves | A post in its chat, or a transactional email to a customer list of its participants | Everyone signed up gets it, consent or not |
| Remind, thank or win back each customer at the right moment | A workflow | It runs for each customer on their own schedule, without anyone remembering |
| Fill a time that is still free tomorrow | An empty slot alert | It offers the time to the customers most likely to book it |
| Lower a price for a campaign or a group | A promo code | It discounts without touching your normal prices |
| Turn visitors into customers who hear from you | A welcome offer | It rewards joining your venue and agreeing to marketing |
| Talk to one customer or one group | Chat | Customers answer back, and staff see the whole thread |
| Know which ads and posts brought sales | Campaign tracking | It ties purchases to the link the customer came from |
| Ask what customers thought of a course, class or coach | A survey | Each answer shows the course, event and coach it is about |
| Hear what customers think and show it to new ones | Customer ratings | Customers who came rate you, and the score shows on your venue page |
| Be found by people who don't know you yet | The search engine guides | People look for a place to play on Google and maps, and the guides cost nothing |
The messages that work are narrow: to the people on a list, at a moment in the customer's own history, or about a free time they would book. A message to everyone about everything teaches customers to ignore you.
Customer lists
Customers grouped by bookings, purchases, memberships and consent, for every other tool on this page.
Emails
Newsletters, offers and service messages to the customers you choose.
Announcements
Notices on your venue page in the app and on the web, with a push.
Workflows
Follow-ups that run for each customer: reminders, rewards and win-backs.
Promo codes
Discounts for a campaign, a group or one customer.
Welcome offers
A gift for joining your venue and for agreeing to marketing.
Surveys
Questions to customers after a course, an event or a visit, with the answers per course and coach.
Customer ratings
Stars and comments from customers, for the venue and its coaches.
Campaign tracking
Which ads, emails and websites brought purchases and sign-ups.
Sending email from your own domain
Your emails sent from your own address.
Importing customers
Your customer base comes into Thril from a CSV file, Playtomic, MATCHi, Sweetspot, DigitalBooker, Cintoia or WisePlatform, with credits, memberships, consent and history.
Customer lists
Dynamic and static customer lists group customers by bookings, events, spend, memberships and consent, and decide who emails, announcements, promo codes, empty slot alerts and workflows reach.